Do you want to enhance your effectiveness and impact larger numbers of potential clients? Try this; establish informal relationships with other attorneys in your area who are not practicing in your area of specialization. Look for attorneys who you would hire based on their reputation and performance. Identify those that deal in a specialty […]
Hey, He Took My Cell Phone!
Publish something in a local newspaper, internet site, or periodical about current events of interest to the public to increase your exposure and reach potential clients. Recently, in an attempt to get my students to try something to promote themselves, I gave them an assignment to write 500 work copy that they might want […]
Rural Practice?
Where have all the lawyers gone? A student sought my advice recently about establishing a practice in a rural setting in an attempt to locate her practice in an area that was less saturated with lawyers. My advice to her was to concern herself less with the density of lawyers in a given area […]
A True Story
Years ago, while in college during, there was a military draft. Your birth date was associated with a number between 1 and 365, picked at random in a lottery. To “win” the lottery, among my peers would be to get a number in the high 200’s. That was because, at that time, Uncle Sam […]